20 – 22. 11. 2026 Shanghai , China

Welcome to Paperworld China

Say hello to the trade fair at the forefront of cultural life, driving consumption trends and new business models

Paperworld China, the Asia’s leading exhibition in stationery, office supplies and hobby & crafts industry, provides a perfect platform for quality stationery, office products, personl belongings and on-trend merchandise with original design for Chinese market. It is the perfect networking platform located in China's business hub – Shanghai, where east meets west.

Paperworld China 2025 was a great success with over 34,000 professional buyers visited the fair.

Here you’ll find a complete range of products for school, office and working home, a mix of culture from the east and west and a series of informative programs shared by industry experts and knowhow.

Explore more opportunities in the Chinese market.

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Paperworld China 2026
Save the date: 20 – 22 November 2026

In order to be optimally prepared for your visit to the fair, we offer you the option of reminders of the various services at Paperworld China 2026.

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Exhibition profile

Culture: Stationery and Office supplies

"Culture" refers to everyday items that are designed to reflect our deeper heritage, including traditionally themed office supplies, art and school materials, as well as stationery such as pens, paper and more.

Trend: Hot and trendy merchandise for daily life

"Trend" refers to consumer goods growing in popularity across society and in different social circles. From fast-moving and hot merchandise such as cultural themed accessories and digital devices, to outdoor sports accessories and tea & barista accessories.

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Planning and preparation

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You'll find all necessary information and applicatoin forms for exhibiting at the fair here.

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Participant comments

We gained strong exposure both at the fair and online. Overseas visitors from Italy, India, and South Korea showed genuine interest, which supported our international business goals. A JD.com live streamer showcased our products directly from the booth, helping to boost visibility and drive online sales. This dual impact made our participation especially rewarding.

Exhibitor, VIKKO, China,
Mr Cui Pengfei, Design Director

Paperworld China went beyond our expectations in terms of both exposure and engagement. We connected with professional buyers and design-focused consumers who showed real interest in our products, while their feedback gave us valuable insights into current market needs. It’s clear that there is strong demand for cultural products that are both creative and practical, and the experience reaffirmed our focus on user-driven design and meaningful innovation.

Exhibitor, ZIPIT, Israel,
Mr Malon, General Manager

I came to Paperworld China to discover new products and trends. This is the perfect place to explore product launches all in one go. This year, I noticed brands are putting even more thought into colour, materials, and detail, offering more refined and diverse choices. The fair always leaves me inspired.

Visitor, Michelin, China,
Ms Wang Shiyu, Industrial designer

As a first-time visitor, I’ve found the fair very productive. Our procurement focus includes pencil cases, folders, and writing instruments. We’ve already connected with five Chinese suppliers and are now in detailed discussions about pricing and order volumes, reviewing quotations based on our specific requirements.

Visitor, Simetriburo, Türkiye,
Mr Ersan Dagdeviren, Director

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